We
already had Nokia's High Brightness Mode and Sunlight Readability
Algorithms on flagship Lumias, which could pump up an OLED display to
the unprecedented 600 nits, and achieve stellar outdoor visibility,
coupled with Nokia's ClearBlack filter tech.
Assertive
Display, a technology developed by Apica, is a whole different
approach, which adjusts the image on the screen in real time, depending
on the lighting conditions and the image displayed, just as our eyes
work, constantly adjusting to the environment around. "If the content on
the screen is darker on the right than on the left, the pixels on each
side will be stimulated differently to each other to maximize both
visibility and quality," says Nokia.
That's a pretty granular level of detail we are reaching here, but the Finns also confirm that the Lumia 1520
will adjust perfectly not only outdoors, but inside too, dimming each
pixel to the appropriate level. This way you won't burn your retinas
when you have to check on something in the middle of the night while in
bed, for instance. Nokia has chosen to place this technology in a rather
niche phablet device like the Lumia 1520, but we hope to see it in
future flagships too, now that the future is so closely tied with
Microsoft's Windows Phone efforts.
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